In this Xolopreneur portrait, we delve into the inspiring journey of a solopreneur who embodies this transformative mindset. Through candid reflections and practical insights, this story explores how integrating faith and purpose into one's professional life can lead to a more fulfilling and balanced solopreneurial experience. It's a testament to the power of redefining success on one's own terms and the profound impact of leading with authenticity and intention.
In a world that often glorifies relentless hustle and constant connectivity, a growing number of solopreneurs are choosing a different path—one that prioritizes grace over grind, faith over fear, and freedom over conformity. This shift isn't just about working differently; it's about living intentionally, aligning one's work with personal values, and embracing a holistic approach to entrepreneurship.
1. Please give a short introduction to yourself.
My name is Aimée Tañón. I’m a Christian solopreneur, yoga therapist, digital business architect, and growth strategist. I’ve read over 400 books and trained under some of the world’s top coaches—including Tony Robbins.
My dharma—a Sanskrit word that means your sacred purpose or calling—is to guide, teach, and empower others to align their life and business with purpose, peace, and faith. Living your dharma means stepping into the unique work you’re meant to do in the world, using your God-given gifts to serve others and live in alignment with your core values. For me, that means helping others find clarity, strategy and spiritual grounding in everything they build.
I’m also proudly neurodivergent, and one of my greatest gifts is pattern recognition—helping people see the systems within their struggles and unlock breakthroughs from the inside out.
2. Where in the world are you based?
Amsterdam—but I move with faith, freedom, and purpose.
3. What do you do for a living?
I help purpose-driven solopreneurs simplify complexity—spiritually and strategically. My work blends digital transformation, business process engineering, wellness leadership, and trauma-informed coaching. I’m passionate about helping others build businesses that work with their nervous systems—not against them—so they can live with flow, focus and faith. I help purpose-driven solopreneurs simplify complexity, both spiritually and strategically.
My background blends digital transformation, business process engineering, wellness leadership and inner trauma-informed coaching. When I say I help people build businesses that ‘work with their nervous systems,’ I mean designing systems that align with how they actually function—mentally, emotionally and physically. This is vital as a lot of burnout happens when your business demands more than your nervous system can sustainably process.
I like to describe it like a simple math function:
f(x) = y
Where x is your input: your time, energy, and focus.
f is your internal system: your workflows, mindset, and nervous system regulation.
And y is your output: your results, income, clarity or peace.
If f is disorganized or dysregulated, it doesn’t matter how much effort you throw in—the outcome will still be chaotic. But when you engineer f—your system—to support flow, rest and sustainable focus, you start getting better results with less effort.
It’s where strategy meets nervous system wisdom. That’s the kind of transformation I help clients create.
4. Please tell us how becoming your own boss started for you.
I started in the fashion world—Levi’s remains one of the best companies I’ve ever worked for. But I’ve always been drawn to systems, tech, and how things work. I studied computer programming, loved gaming, and eventually landed in business process engineering, where I became fascinated by how organizations and people are structured.
But it was volunteering during 9/11, an experience I lived through first-hand, that deepened my calling to serve. It showed me that life is fragile, and service is sacred. That was the turning point. I chose to live intentionally, integrate my diverse skill sets, and build something greater than myself. That’s when I went solo—with God as my CEO.
5. You mentioned that in eventually going solo you proved something to yourself and to others. What was that and how did it feel?
It proved that faith-fueled freedom is possible. That you don’t have to choose between spiritual alignment and financial sovereignty. That your neurodivergence, your sensitivity, and your ability to see patterns differently are not limitations—they are gifts.
Going solo was a deep affirmation: you were built for this. I now help others—especially those who feel like outliers—recognize their brilliance and turn it into business models that serve others and glorify God.
6. Please tell us how you ended up in Europe and what it was that made you stay.
Europe gave me space to recalibrate—mentally, spiritually, and professionally. I needed that slower pace and deeper sense of connection to build the next phase of my life. It’s where my work evolved into something more integrative: systems + soul. Letting go of fear and society’s expectations was the real turning point for me. I had spent years chasing what I thought I should be doing—driven by performance, productivity and external success.
Deep down, I was craving something more meaningful, more rooted.
Europe, with its rich heritage, historical architecture, and deep Christian roots, helped me reconnect with that longing. It felt like stepping back in time—not to escape, but to remember who I really was. The slower rhythm, the beauty, the sense of continuity—it invited me to recalibrate.
That’s when everything started to shift. I stopped living from the outside in and began building from the inside out. My work evolved from being purely strategic to something more integrated—systems + soul, digital clarity + spiritual grounding. I began helping others do the same: release the pressure of who they think they’re supposed to be, and build lives and businesses that reflect who they truly are.
7. You’re rarely in the same location for long. You were a digital nomad before anyone even coined the term. What is it about moving around all the time that works for you?
I’ve always been attuned with energy, rhythm, and the seasons of life. I realized young that joy doesn’t come from stability—it comes from alignment. I’ve studied over 400 books on personal development, ancient philosophy, mindfulness, professional strategy, and cross-cultural behavior. That foundation, combined with a deep spiritual practice, allows me to stay centered wherever I go.
For me, movement is medicine. It keeps me inspired and reminds me that God is in the transitions as much as in the milestones.
8. You speak about yourself as a bit of a contrarian and praise the return of the entrepreneurial spirit. Please elaborate.
The world doesn’t need more conformity—it needs more courage. I believe in questioning the status quo, especially when it no longer serves our health, families or communities. Entrepreneurship is a form of holy rebellion. It’s how we reclaim agency.
As a daughter of an entrepreneur, and someone who’s coached hundreds of clients, I know that real impact doesn’t come from playing it safe. It comes from standing in truth, even when it’s uncomfortable.
What makes me say this? Look around. We’re living in a time where:
- People are burned out from systems that prioritize productivity over purpose.
- Health is treated like a side hustle instead of a foundation.
- Creativity is commodified, not cultivated.
- Education often rewards obedience, not originality.
- Community is being replaced by clicks, algorithms and polarization.
I see too many brilliant people shrinking to fit systems they were never meant to belong to. I see women especially—leaders, healers, creatives—being told to tone it down, make it smaller, keep it safe.
Entrepreneurship, for me, is the antidote. It’s a reclamation of voice, vision and value. It’s not just about building a business, but about building a life aligned with your calling. And that, to me, is both powerful and prophetic.
9. You use a yin/yang analogy to describe your current “personality split” between yoga, roundedness and Christianity on one side, and the busy business woman and entrepreneurial frontrunner on the other side. Please elaborate.
I don’t see it as a split—it’s a divine design. My work as a trauma-informed yoga therapist teaches me presence, breath and surrender. My engineering and strategy work demands precision, action and optimization. These forces are not in conflict—they are in co-creation.
I bring both into my client work. Whether someone needs nervous system support or a new automation strategy, I’m there for both. That’s the power of walking fully in your design.
10. How did you discover Xolo and what is it about the product that speaks to you?
I discovered Xolo while searching for a lean, agile solution to support my global business. As a systems thinker and digital architect, I immediately saw how it reduces friction and empowers solopreneurs. It’s more than a platform—it’s a gateway to financial independence for purpose-driven creators.
11. You mentioned your plan about moving to another part of the world and setting up a business by the end of 2025. What’s next for you?
What’s next is big—but it’s simple. I’m building out a faith-driven global wellness and coaching brand that brings together the best of what I offer: embodiment, business, wellness and belief.
I’ll be launching digital programs, live retreats, and mentorship containers designed to help leaders live, serve, and scale—without burnout. I want to help others unlearn the hustle, embrace their design, and build Kingdom-aligned businesses that are both strategic and Spirit-led—and rooted in true well-being.
Why? Because I’ve seen the cost of hustle culture—personally and professionally.
We’ve been conditioned to grind, to overdeliver, to sacrifice health and wholeness for metrics and milestones. Too many high-capacity leaders are exhausted, spiritually disconnected, and silently asking themselves: Is this really it?
But the truth is—we weren’t created to burn out. We were designed to build from rest, to lead from overflow, and to co-create with God from a place of grounded wholeness.
“Embracing your design” means understanding how you’re wired—energetically, emotionally, spiritually—and learning to honor that instead of overriding it. It’s a paradigm shift: from striving to surrender, from performing to partnering with the divine. And “unlearning the hustle” doesn’t mean doing less—it means doing what truly matters, with alignment, purpose and peace. It means releasing the need to prove, and stepping into a rhythm that restores, rather than drains.
This next chapter is about helping others reclaim joy, health and profitability—without compromising their well-being or their calling.
12. If the reader of this was to leave this article and only remember ONE thing; what one thing should that be?
Know thyself—and know whose you are.
You are not broken. You’re built on purpose. And when you stop hiding, start healing, and invite God into every step, your life will begin to make sense in ways hustle never could.
I’ve got a strong list of books that have had the greatest effects on me:
- Breaking the Habit of Being Yourself by Dr. Joe Dispenza – This taught me how to break out of old mental patterns and consciously rewire who I am becoming. It helped me see that healing and transformation are both scientific and spiritual.
- Becoming Supernatural by Dr. Joe Dispenza – A deeper exploration of the quantum side of change, this book helped me bridge science and faith. It’s about embodying your future self, not just visualizing it.
- Awaken the Giant Within by Tony Robbins – One of the first books that lit a fire in me. It gave me tools to take radical ownership of my mindset, emotions, and choices—and reminded me that transformation begins with a decision.
- The Alchemist by Paulo Coelho – This has been a compass in my life. It reminds me to listen to the callings of my soul, even when the path doesn’t make sense to others. It’s a love letter to the dreamers and wanderers of the world.
- The Untethered Soul by Michael A. Singer – This book helped me observe my inner world without attachment. It taught me how to release old wounds and live with more spaciousness and grace.
- Resilient by John Eldredge – A powerful Christian guide to recovering your inner strength when life wears you down. It reminded me that real resilience isn’t just about bouncing back—it’s about staying rooted in God’s presence through every storm.
- Battlefield of the Mind by Joyce Meyer – This one helped me spiritually armor up. It’s about taking every thought captive and refusing to let fear, doubt, or shame win the war in your head.
- Start With Why by Simon Sinek – On the strategy side, this shaped how I show up as a leader and creator. It’s a reminder that when your “why” is clear, your path becomes unstoppable.
- The Crossroads of Should and Must by Elle Luna – A soulful, visual book that reminds me to choose what I’m called to do—not what I’m expected to do. It’s a guidebook for every creative soul standing at a fork in the road.
Let’s stay connected!
If my story resonated with you, I’d love to journey with you. I’m a coach, strategist, teacher, and systems architect for solopreneurs ready to align their calling with action. Whether you need healing, automation, or bold leadership support—I see you, and I’ve built for you.
Sign up here to receive free tools, learn about my coaching programs, entrepreneur trainings, and soulful inspiration from both worlds—the inner journey and the outer systems:
Because wholeness in business isn’t a trend—it’s a testimony.
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